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	<title>Comments on: Passing the True Beauty Email Test</title>
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		<title>By: John Caldwell</title>
		<link>http://redpillemail.com/blog/2010/passing-the-true-beauty-email-test.html/comment-page-1#comment-5977</link>
		<dc:creator>John Caldwell</dc:creator>
		<pubDate>Tue, 22 Mar 2011 20:38:02 +0000</pubDate>
		<guid isPermaLink="false">http://redpillemail.com/blog/?p=1141#comment-5977</guid>
		<description>John, What you are describing is commonly known as List Rental; where the list owner sends the advertiser&#039;s message to their opt-in list.  I don&#039;t have a problem with list rental, and actually referred someone to a couple of rental brokers not an hour ago.</description>
		<content:encoded><![CDATA[<p>John, What you are describing is commonly known as List Rental; where the list owner sends the advertiser&#8217;s message to their opt-in list.  I don&#8217;t have a problem with list rental, and actually referred someone to a couple of rental brokers not an hour ago.</p>
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		<title>By: John Klein</title>
		<link>http://redpillemail.com/blog/2010/passing-the-true-beauty-email-test.html/comment-page-1#comment-5976</link>
		<dc:creator>John Klein</dc:creator>
		<pubDate>Tue, 22 Mar 2011 20:26:09 +0000</pubDate>
		<guid isPermaLink="false">http://redpillemail.com/blog/?p=1141#comment-5976</guid>
		<description>Am I evil?
I have been a mailing list broker for over 25 years, helping many companies of all types grow their business by locating postal lists that tightly target their prospects.

About a year ago, because of customer demand, I started rented email lists - or more accuractly -- started accepting orders from clients to have an email list owner, send an eblast to their OWN LIST in behalf of the advertiser. 

I understand that BUYING or SELLING email lists is not right.But is having the list owner send out an email in behalf of an advertiser acceptable or not? 

Is it wrong to promote this type of activity?
The list owner always prescreens the message to make sure it is appropriate for his audience.

For example: say an advertiser is trying to reach a certain kind of engineer. And we locate an engineering trade magazine that caters to that type of engineer.  We then make the deal so the magazine will send out an email to their list containing advertising concent from the advertiser?

So help me decide - am I evil or not when I help bring advertisers and email list owners together? 

I&#039;m sure I&#039;ll be ostracized by those who don&#039;t want to deal with the difference between BUYING a list, or having the owner of a list send something out for you.</description>
		<content:encoded><![CDATA[<p>Am I evil?<br />
I have been a mailing list broker for over 25 years, helping many companies of all types grow their business by locating postal lists that tightly target their prospects.</p>
<p>About a year ago, because of customer demand, I started rented email lists &#8211; or more accuractly &#8212; started accepting orders from clients to have an email list owner, send an eblast to their OWN LIST in behalf of the advertiser. </p>
<p>I understand that BUYING or SELLING email lists is not right.But is having the list owner send out an email in behalf of an advertiser acceptable or not? </p>
<p>Is it wrong to promote this type of activity?<br />
The list owner always prescreens the message to make sure it is appropriate for his audience.</p>
<p>For example: say an advertiser is trying to reach a certain kind of engineer. And we locate an engineering trade magazine that caters to that type of engineer.  We then make the deal so the magazine will send out an email to their list containing advertising concent from the advertiser?</p>
<p>So help me decide &#8211; am I evil or not when I help bring advertisers and email list owners together? </p>
<p>I&#8217;m sure I&#8217;ll be ostracized by those who don&#8217;t want to deal with the difference between BUYING a list, or having the owner of a list send something out for you.</p>
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		<title>By: Chris Donald</title>
		<link>http://redpillemail.com/blog/2010/passing-the-true-beauty-email-test.html/comment-page-1#comment-4452</link>
		<dc:creator>Chris Donald</dc:creator>
		<pubDate>Tue, 06 Jul 2010 22:04:26 +0000</pubDate>
		<guid isPermaLink="false">http://redpillemail.com/blog/?p=1141#comment-4452</guid>
		<description>John,  I was a little late to the article but saw it thanks to you emailing a copy to me.  It really is unthinkable that in 2010 we are still fighting this battle.  Unfortunately, many people who purchase lists do so with no real understanding of the grave consequences.  It&#039;s really a scam, like the Nigerian money scam except you don&#039;t have to be completely stupid to fall for list buying.  They are just uninformed.
Maybe we should consider a “Don’t buy an email list” day and have everyone here post an article about the perils of purchasing email lists.  Then, Tweet it, Digg it, Facebook it, send it, etc.  May that would reach a larger audience.

Cheers, Chris</description>
		<content:encoded><![CDATA[<p>John,  I was a little late to the article but saw it thanks to you emailing a copy to me.  It really is unthinkable that in 2010 we are still fighting this battle.  Unfortunately, many people who purchase lists do so with no real understanding of the grave consequences.  It&#8217;s really a scam, like the Nigerian money scam except you don&#8217;t have to be completely stupid to fall for list buying.  They are just uninformed.<br />
Maybe we should consider a “Don’t buy an email list” day and have everyone here post an article about the perils of purchasing email lists.  Then, Tweet it, Digg it, Facebook it, send it, etc.  May that would reach a larger audience.</p>
<p>Cheers, Chris</p>
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