My 2012 Short List of Rising Email Stars

Posted by on Jan 4, 2012 | 1 comment

For the last couple of years I’ve posted My Short List of Rising Email Stars.  The first year had most coming from the client side of email, and last year from the vendor side.  I like patterns, so this year it’s back to mostly client-side email marketers.  Once again I’m drawing the line on email marketing rising stars as less than seven years in email marketing.  In...

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Crowdsourcing The Best Day To Send Email

Posted by on Apr 1, 2011 | 3 comments

The other day someone asked me what the best day to send email was.  Instead of offering the standard response of, “it depends”, or explaining how the organization’s data can provide indicators, I decided to jump on the crowdsourcing bandwagon and solicit the opinions of strangers with unknown qualifications.  As luck would have it, I got a great response from YouTube tween...

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My 2011 Short List of Rising Email Stars

Posted by on Mar 22, 2011 | 12 comments

So about a year ago I did a post on My Short List of Rising Email Stars.  Just like last year, I draw the line on email veterans as more than seven years, so once again I’m drawing the line on rising stars at less than seven years.  Last year all but one on my list came from the client side.  This year I’m going to flip that around with all coming from the industry side but...

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Email Master, Not a Blaster

Posted by on Feb 28, 2011 | 7 comments

So, Pink and I were jamming the other day…. Right right, turn on the lights, We’re gonna send some mail tonight Another dealio I love when it’s all set up 5 a.m. is the scheduled run Where’s it gonna go? Email master, not a blaster Call me up if you a gangsta Time to target, better market Let’s get serious So raise your glass if you send mail In all the right ways,...

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Sexist Pig, or Niche Marketer?

Posted by on Feb 25, 2011 | 3 comments

Misogynist. Irresponsible. Sexist Pig. David Pisarra, from the law firm Pisarra and Grist, has been called each of these after he wrote a post on BNET this week titled, ‘Why My Law Practice Is Just For Men.’ With such a bold title, this was a post that was definitely on my must-read list. I wasn’t sure what to expect as I started, but as I continued, it was clear this guy is a genius. When...

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How Email-Geeks.com Works

Posted by on Feb 22, 2011 | 2 comments

A couple of months ago I posted a little something about our new site, Email-Geeks.com.  In that post I stated; “Not all companies allow users to talk about the products their company uses, regardless if they like or dislike the tools.  Because of this we allow reviewers to select to post anonymously at their discretion.  Allowing reviewers [to] select to post anonymously opens Email...

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